Ulric Kell is a Merchant available at Santa Fe Springs.
The owner of the finest bar in Rodia, Kell has been forced to watch as the jerks turn it into a hive of scum and villainy. The guest rooms were turned into a brothel while the dance hall became a casino. He hates that, but he has no choice.
- Kell will reward the player with Hoblet's Problem Solver if they get rid of the jerks.
- If the player's party contains "Pistol Pete" when it encounters Ulric, Pete addresses him "Heya Cliff...". This implies Ulric is not his real name, just as Pete is not Pistol Pete's Real name.